Services Marketing
​by Amber Gul Rashid

Service marketing involves a constant analytical process. You will gain knowledge in this course about how to properly examine the frameworks, tools, channels, data sets, customer behavioural data.

Business Finance
​by Sana Tauseef

This is the first graduate-level finance course aimed at introducing the basic business finance theory, principles, concepts, tools and their application in financing and investment decisions.

Technology Innovation Management & Design
​by Dr Kamran Mumtaz

Technology Innovation Management and Design (TIMD) focuses on understanding the drivers of individual and organizational Innovation, technology strategy and tech-based product development.

Advanced Marketing Communications (Advertising)
​by Syed Akhtar Mahmud

Advertising has a colossal impact on the growth of brands and their equities globally which is why preparing an impressive advertising plan is.

Advanced B2B Marketing - NA
​by Najeeb Agrawalla

Whether the organization operates in business or consumer space, understanding the dynamics of handling business relations is crucial for any marketer.

Dynamics of Distribution & Logistics
​by Faisal Jalal

This course focuses on the aspects of logistics management, from theories to strategies and operational guidelines in the changing competitive business environment.

Strategic Sourcing & Negotiation Skills
​by Faisal Jalal

Strategic Sourcing and Negotiation Skills course teaches the student how to create a supply management.

Supply Chain Management
​by Faisal Jalal

This course focuses on effective supply chain strategies for companies that operate globally, with an emphasis on how to plan and integrate supply.

Green Marketing and Sustainability
​by Nazish Shekha

When companies market their products today, they are expected by customers to show how their brand is socially, ethically and environmentally responsible.

New Product Development
​by Muqtadar A. Quraishi

Products in the modern context are truly multidimensional and include: tangible, physical products; services such as medical insurance.

Operations Management
​by Dr Kamran Mumtaz

The course on Operations Management by Dr Kamran Mumtaz provides a foundation of the Operations domain for MBA and EMBA students...

Sales Management
​by Amna Aaqil

SSelling is a fundamental life as well as necessary business skill and it is a critical function for all organizations: “Nothing happens until someone sells something..

E-commerce and its Application
​by Rakshanda Ali

This course focuses on the e-commerce/online business applications. It provides an overview of business and technology topics, online business models, virtual value chains...

Treasury & Financial Derivatives
​by Eraj Hashmi

Treasury & Financial Derivatives concepts are very important to master the dynamic field of Investments, Fund Management and Hedging. Contemporary best practices...

Strategic Sourcing & Negotiation Skills
​by Adnan Ahmed

Strategic Sourcing and Negotiation Skills articulates how to create a supply management organization that you can count on to deliver reliable sources of supply...

Retail Management
​by Adnan Ahmed

This course is ideal for a student with some basic P&L mindset and also a natural flair for branding activities both at the point of purchase as well as assortment management....

Technology Innovation Management & Design
​by Dr Kamran Mumtaz

Technology Innovation Management and Design (TIMD) focuses on understanding the drivers of individual and organizational Innovation, technology strategy and tech-based product development.

Advanced Marketing Communications (Advertising)
​by Syed Akhtar Mahmud

Advertising has a colossal impact on the growth of brands and their equities globally which is why preparing an impressive advertising plan is.

Brand Management
​by Syed Akhtar Mahmud

Brands are among the most valuable assets of a company. A strong brand can have a significant impact on consumer purchasing decision by communicating.

Dynamics of Distribution & Logistics
​by Faisal Jalal

This course focuses on the aspects of logistics management, from theories to strategies and operational guidelines in the changing competitive business environment.

Strategic Sourcing & Negotiation Skills
​by Faisal Jalal

Strategic Sourcing and Negotiation Skills course teaches the student how to create a supply management.

Supply Chain Management
​by Faisal Jalal

This course focuses on effective supply chain strategies for companies that operate globally, with an emphasis on how to plan and integrate supply.

Operations Management
​by Dr Kamran Mumtaz

The course on Operations Management by Dr Kamran Mumtaz provides a foundation of the Operations domain for MBA and EMBA students...

Strategic Human Resource Management
​by Salman Munir

Strategic Human Resource Management course is based on a proactive approach to the strategic management of the organization’s resources.

Quick Commerce: A new route-to-market
​by Ibad Ur Rehman Ahmed

Quick Commerce (Q-commerce), also called NOW-Commerce is this relatively recent phenomenon that has taken the world by storm over the last 24-36 months.

Training and Development
​by Nyla Aleem Ansari

In completion of this course, you will be able to understand the scope of training in our society and its relevance to achieve organizational effectiveness.

Life Career Development
​by Nyla Aleem Ansari

The course aims to: 1. Enable students to understand what careers mean and how career development takes place within the total life space of the individual and the organizational and the social context.

Introduction to Business Finance
​by Tahira Jaffery

Business finance courses include every aspect of actual business activity. Introduction to Business Finance is a fundamental course that assumes that the students have no prior knowledge of business finance.

Introduction to Business Finance
​by Madeeha Omer

The course is designed for the undergraduate business students who have not yet been exposed to the basic concepts of finance.

Methods of Business Research
​by Mohsin Butt

Business Research Methods gives students the knowledge and abilities needed to plan and carry out a research dissertation. It offers the academic and practical training needed for doing business research.

Business to Business Marketing
​by Muqtadar A. Quraishi

This course is designed with the objective of providing an understanding and appreciation of the concepts, practices, strategies and nuances of B2B Marketing.

Social Marketing
​by Tabish Shahzad

This course is an advanced undergraduate course intended for marketing majors and other students who are interested in marketing of non-profit organizations.

Analytical Approach to Marketing Decisions
​by Hassaan Khalid

Data analytics is one of the fastest growing fields globally and it has permeated all major business functions. Increasingly managers are relying on data analytics.

Islamic Banking and Finance
​by Dr. Irum Saba

This course covers the theory and application of canonical Islamic laws to modern financial transactions. It begins with the fundamental guidelines in Islam for the economic systems...

Media Management
​by Kiran Khan Ali

This course aims to develop analytical capabilities amongst students such that as managers they are able to appreciate the various dimensions of media and ...

Investment Banking
​by Tayyaba Rasheed

This course is designed to develop important investment banking skills in students that will prove immensely beneficial in the corporate world.

International Business
​by Muhammad Ayaz Tanoli

The last two decades have witnessed unprecedented activity in the arena of international business. The world trade has skyrocketed, foreign direct investments have...

Corporate Finance
​by Mohsin Khawaja

The course is designed to extend and refine the core concepts developed in the introductory finance courses. The course covers many special topics in the area of corporate finance.

Advertising
​by Mohammad Ali Malik

The landscape of Advertising is changing every day, therefore only a textbook approach to learning about Advertising is limiting. Therefore, this course is aimed...

Investment Banking
​by Naveen Ahmed

This course is designed to familiarize students with key concepts of Investment Banking, i.e., capital raising and advisory Students will learn to design and structure...

Derivatives
​by Arif Irfanullah

The main aim of this course is to enhance student understanding of financial derivatives by giving them an overview of derivative contracts, pricing and valuation...

Portfolio Management
​by Ashraf Khan

This course will cover the calculation of returns at various horizons and the distinction between risky and risk-free investment. Students will learn the key assumptions...

Programming in finance
​by Sohaib Ahmed

The course is designed for undergraduate students, with the objective to familiarize them with various stock-market applications of Finance.

Retail Management
​by Atif Murtaza

This course provides a managerial introduction to the strategic and tactical aspects of retailing decisions.

Trade Marketing
​by Atif Murtaza

Trade Marketing has emerged as a Strategic Role within organizations. It is an overlapping field of Sales and Brand Marketing.

Introduction to Business Finance
​by Tahira Jaffery

Business finance courses include every aspect of actual business activity. Introduction to Business Finance is a fundamental course that assumes that the students have no prior knowledge of business finance.

Introduction to Business Finance
​by Madeeha Omer

The course is designed for the undergraduate business students who have not yet been exposed to the basic concepts of finance.

Cities, Gender, Climate Change
​by Nausheen H Anwar

It now appears inevitable that temperatures will increase this century by 2 to 3 Celsius, though even this projection may prove too optimistic. This seminar explores the challenge of climate change in the.

Ottoman Calligraphy
​by Seher Ali Shah

The training method of Ottoman Calligraphy has been passed down over hundreds of years in an unbroken chain of masters and students. This course provides an opportunity to learn the fundamentals of calligraphy.